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Brayna

Our Valuation Methodology

Compare traditional approaches with Brayna's innovative framework that transforms how Australian financial analysts approach company valuations in 2025

T Traditional DCF Models

The conventional discounted cash flow approach relies heavily on historical data and linear projections. While widely accepted, this method often struggles with rapidly changing market conditions and emerging business models.

  • Industry standard acceptance across financial institutions
  • Straightforward implementation with familiar Excel templates
  • Clear audit trail for regulatory compliance
  • Works well for mature, stable businesses with predictable cash flows

M Market Multiple Approach

This comparative method uses peer company ratios and market benchmarks. It's quick to execute but can be misleading when market conditions are volatile or when truly comparable companies are scarce.

  • Rapid valuation turnaround for time-sensitive deals
  • Reflects current market sentiment and investor appetite
  • Simple to communicate to non-technical stakeholders
  • Useful for quick sanity checks against other methods

B Brayna's Integrated Framework

Our proprietary methodology combines traditional fundamentals with dynamic scenario modeling and behavioral finance insights. This approach adapts to market volatility while maintaining analytical rigor.

  • Multi-dimensional analysis incorporating market psychology factors
  • Real-time adjustment capabilities for changing conditions
  • Sector-specific customization for Australian market nuances
  • Integrated stress testing and sensitivity analysis framework

Effectiveness Metrics

Our methodology has been tested across 850+ valuation projects throughout 2024 and early 2025, demonstrating superior accuracy and reliability compared to traditional approaches.

23%
Higher Accuracy

Compared to traditional DCF models in volatile market conditions

40%
Faster Analysis

Reduction in time-to-completion for comprehensive valuations

87%
Client Satisfaction

Australian analysts report improved confidence in their recommendations

What Makes Our Approach Unique

These distinctive elements set Brayna's methodology apart from conventional valuation techniques used across Australian financial markets.

1

Behavioral Integration

We incorporate investor psychology and market sentiment indicators that traditional models often ignore. This helps explain why valuations sometimes diverge from pure fundamental analysis, especially during periods of market stress or euphoria.

2

Dynamic Scenario Modeling

Rather than static assumptions, our framework continuously adjusts probability weightings across multiple scenarios. This adaptive approach proves particularly valuable when analyzing companies operating in rapidly evolving sectors or uncertain regulatory environments.

3

Australian Market Specificity

Our methodology accounts for unique characteristics of the Australian market – from mining sector cyclicality to REIT structures and franking credit implications. This localized approach delivers more relevant insights than generic international frameworks.